Privacy Policy

We respect your privacy and are committed to protecting it through our compliance with this Policy. This Policy describes the types of information we may collect from you or that you may provide when you visit the website venuelytics.com (our ‘Website’) or when you use our application for your mobile device (our ‘Application’), and our practices for collecting, using, maintaining, protecting and disclosing that information. We refer to our Website and our Application cumulatively as our ‘Platform’.

This Policy applies to any information that we collect on the Platform, including any information in any e-mails, posts, texts and other electronic messages between you and the Platform and any information about you transferred to the Platform from other websites or users. This Policy does not apply to any information that we collect by any other means, including offline collection.

Please read this Policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, you can choose not to use our Platform. By accessing or using our Platform, you agree to this privacy Policy. This Policy may change from time to time. Your continued use of the Platform after we make changes is deemed to be acceptance of those changes, so please check the Policy periodically for updates.

We may collect several types of information from and about users of our Platform, including information by which you may be personally identified, such as name, postal address, e-mail address, telephone number, photograph and location. All of this information is cumulatively referred to in this Policy as ‘Personal Information’.

The information we collect on or through our Platform may include information that you provide by registering to use our Platform, using our services, posting material, requesting further services or reporting a problem with our Platform. We will also retain records and copies of your correspondence (including e-mail addresses), if you contact us.

As you navigate through and interact with our Platform, we may automatically collect certain traffic and usage data. This may include information about your equipment, your IP address and your browsing actions and patterns when you visit or use our Platform, including the referring and exit pages. The technologies that we use for this automatic data collection may include cookies that are stored on your computer or other electronic device, small embedded electronic files known as web beacons (also referred to as clear gifs, pixel tags and single-pixel gifs) and other types of embedded code on the Platform that permit us to count users and obtain other related Platform statistics (for example, recording the popularity of certain Platform content and verifying system and server integrity). We may also use beacons,wifi,gps to determine your location in real time when you visit participating merchants.

You also may provide information to be posted, published or displayed on public areas of the Platform, or transmitted to other users of the Platform or third parties, including information, feedback, reviews and comments (collectively, “User Contributions”). Your User Contributions are posted on and transmitted to others at your own risk. We cannot control the actions of other users of the Platform with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.

We may obtain Personal Information and other data from integrated third party applications, programs and/or devices that you may elect to use in connection with the Platform (“Programs”). You should review the third party privacy policies applicable to information transferred to us from Programs, since they may allow different or broader uses of that information than would be permitted by our privacy Policy.

We may disclose your Personal Information for any permitted marketing purposes. We may also disclose your Personal Information for any other purpose disclosed when the information is provided, and for any other purpose with your consent.

We may convert or combine some Personal Information of users into de-identified or aggregated data that does not disclose any of the Personal Information of any individual user. We may disclose any such de-identified or aggregated data without restriction.

We may disclose Personal Information to our subsidiaries and affiliates and to any contractors, service providers and other third parties who need to know such information to support our permitted uses of Personal Information. We may disclose such Personal Information to a buyer or other successor to our business in the event of a sale of equity or assets, reorganization, merger or a similar corporate transaction.

Some of the information that we collect from cookies, web beacons, wifi, gps or other embedded code relates to your personal use of the Platform and allows us to store information about your preferences, speed up your searches and recognize you when you return to our Platform. Other information that we collect from cookies, web beacons or other embedded code is not tied to your Personal Information and enables us to estimate our audience size and usage patterns. This traffic data may be shared with third parties without restriction.

We may also disclose your Personal Information to comply with any court order, law or legal process, including to respond to any government or regulatory request and to enforce or apply our Terms of Use, or if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of our customers or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

If you log onto the Platform through Facebook or a similar social media site, certain information about you will be transferred to the Platform, and the fact that you have logged onto the Platform and some of that transferred information may be available to other users of the social media site. That information may be subject to the privacy policies of any such social media site, and you should review those policies before using a social media site to log onto the Platform. Any such transferred information will otherwise be subject to the terms of this Policy.

You may be able to use social media widgets such as the Facebook Like button on the Platform. These widgets will collect your IP address and identify which page you are visiting on the Platform, and make your preference information available to third parties. The information collected by such widgets is controlled by third party privacy policies.

We may use your Personal Information to provide you with promotional information about our services. We may use your Personal Information for our tracking purposes, but only to the extent described below.

We may also use and disclose your Personal Information to third parties, to enable them to provide you with promotional information about their services. We may disclose the information we have collected from you to third parties for their tracking purposes, but only to the extent described below.

We may use information on your usage patterns to create analytical and predictive information that we may disclose to participating merchants. We may use beacons, wifi, gps to obtain real time information on your location when you visit participating merchants. We may disclose this information to merchants to be used for proximity marketing and crowd control.

You have certain choices regarding the Personal Information you provide to us. You can set your browser to refuse all or some browser cookies. If you disable or refuse cookies, some parts of the Platform may then be inaccessible or not function properly.

We do not make changes based on browser “do not track” signals or other similar mechanisms that may indicate your choice regarding the collection of Personal Information for tracking or other purposes. If you do not wish to have your Personal Information used by us to promote our own or third parties’ products or services, or if you do not want us to share your Personal Information with third parties for promotional or direct marketing purposes, such as delivering advertisements according to our advertisers’ target-audience preferences, or if you do not want us to share your location with participating merchants when you visit their facility, or if you do not want your Personal Information used for push notifications or SMS messages, you can opt-out by logging into the Platform and adjusting your user preferences in your account profile by checking or unchecking the relevant boxes or by sending us an e-mail stating your request to support@venuelytics.com. For this opt-out to function, you must have your browser set to accept browser cookies. If we have sent you a promotional e-mail, you may send us a return e-mail asking to be omitted from future e-mail distributions.